120mm Reef Rocket (40g) Apparel We're big on customs and

We're big on customs and always up for the challenge of creating you your next dream lure

surfaces every few seconds

it’s small enough to hide under a car seat but big enough to make sure you’re always packing heat

Every custom lure starts with the same handcrafted timber body we use across the Mayday range

Reef Rocket logo embroidered on side

120mm Reef Rocket (40g) Apparel We're big on customs andThe Mayday Reef Rocket is our flagship topwater lure, and it earned that title the hard way. Years of research, testing and refinement went into getting it right. The result is a shallow cupped popper that's exceptionally easy to fish. The shallow cup cuts drag, so the lure moves freely and responds instantly to every sweep of the rod. A small protrusion on the chin works like the hull of a boat channelling water sideways to create maximum spray on a